Applications Advice for Younger Applicants
Accepting the offer from the small niche-consulting firm after college over the offer from the big-name consulting company proved to be a smart decision. In spite of the lower starting salary, in less than two years you are managing projects and staff, bringing in new business, and contributing to company strategy. In addition, the experience, through a pivotal client engagement, has shaped your goal: joining a company in the rapidly growing bioinformatics industry and over time improving healthcare delivery and outcomes. You’re ready to move toward that goal, but you need a thorough business foundation and in-depth knowledge of finance and strategy, which neither your undergrad education nor your experience has provided. You need an MBA. Should you apply now?The answer is yes – if you target the right schools and vividly demonstrate the following five factors in your application essays (primarily) and your resume. Ideally, your recommendations also will reflect these factors. 5 factors that younger MBA applicants need to demonstrate1. Affirmative, practical reasons for applying at this specific time.2. Outstanding professional growth.3. Exceptional impact, leadership, achievement.4. Maturity.5. Ability to contribute socially and academically to the program.Factor 1: Affirmative, practical reasons for applying at this time.The economy is shaky; prospects for growth in your company or industry have diminished – so you might as well pursue an MBA now, instead of waiting to gain more experience. No! Especially if you are younger than average, your reasons for applying now must be affirmative, not reactive — based on positive plans and opportunities, not on lack of plans or scant opportunities. Equally important, those reasons must be practical, i.e., based on concrete goals. In essence, your goals should drive your rationale for applying now. It is essential to delineate in your goals essay how your goals make it necessary for you to obtain an MBA education now. It may be that the market or industry is just ripening and you want to get in early. It may be that your skill set is particularly valuable to a changing sector, industry, or niche. It may be that your company has placed you on a “fast track” and to effectively shoulder the management responsibilities of the next promotion, you need formal business training. Whatever the case, “work back” from your goals to identify on the reason you must earn your MBA now. Factor 2: Outstanding professional growth.Your relatively short professional experience should reflect outstanding growth if you are to be a viable MBA candidate. While the same burden applies to more experienced applicants, if you can show that you pack into one or two years the quality that most other applicants stretch out over four, it can make a very exciting impression – you want the adcom to conclude, “If she can do this in one year, imagine what she can do in four!” What constitutes quality experience? Hands-on participation in a broad range of functions. Managing staff. Promotions that skip levels. Leading high-profile projects. Assignments that are typically given to MBAs. When you discuss such growth in your essays, be sure to clarify its unusual nature (i.e., don’t just say you were quickly promoted to marketing manager; add that no one before you has ever been given that position without first serving as marketing coordinator). Reinforce this factor in your resume, and ask your recommenders to do so as well. If you are applying to MBA programs right out of college or as a recent graduate, look to your jobs, internships, and volunteer activities during college for outstanding professional-level growth or responsibility. For example, you were waiting tables and were asked to manage the restaurant in the owner’s absence. Or you were interning at an investment firm over the summer and were asked to coordinate communications for a transaction. Factor 3: Exceptional impact, leadership, achievement.The more impact, leadership, and achievement any MBA applicant shows, the better. “Exceptional” means beyond what would typically be shown by an actively involved college student or a good-to-strong performer on the job. If you are applying to top MBA programs especially, most applicants will be in the “good to strong performer” category and will have had more time in which to demonstrate this excellence. To be competitive, you must at least equal them in impact, leadership, and/or achievement, but in less time, whether on the job or elsewhere (community service, college activities). Impact involves the effect you have on the organization. Reorganizing functions to facilitate effective cross-functional operations is worthwhile and smart – but what effect did it have on the organization? Did it save money? Eliminate redundancy? Improve customer satisfaction? That’s impact. Initiating a drive to recruit volunteers for the local school district that has recently faced severe budget cuts is worthwhile and smart. Signing up enough volunteers for the school to keep its after-care program, sports, and arts activities – that’s impact. Leadership is more than being named “leader.” Say you lead the consulting team for an important client project. That is significant responsibility, but it is not necessarily leadership. Your team discovers the perfect solution to the company’s problem, but the company resists and your senior management wants you to water down your recommendations to appease the client. You discuss the matter with your team; all are passionately convinced that the solution is ideal. You decide to stand by the team. You gain “champions” in your and the client’s management, and work with them to persuade the rest. Eventually everyone comes around, and the client now praises your team’s persistence. That’s leadership. Or say you are elected president of the student government – that’s responsibility. Then you start an initiative to improve the school’s process for handling honor code violations, to the initial dismay but eventual appreciation of the administration – that’s leadership. Achievement relates to impact, but it stands alone in its importance. For example, your company has only had accounts up to $500K, but you bring in a new account worth over $1M. That alone is an achievement. You’re captain of the lightweight crew team and drive the team to division victory, the
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